CONTENT MANAGEMENT

The density of digital content over the Internet requires some kind of deep and rigorous system for its management and the possibility of exploiting the potential of the vast contents in this network, so it is only natural that there is such a thing as content management that together we will discover its definition and most prominent functions.

What is content management?

Content management is the process of organizing and standardizing different types of content such as text, graphics, multimedia clips, etc., using classification languages ​​such as XML and others in the most efficient way and storing them only once in a software repository, known as the core of a content management system, so that the organized content can then be used over and over again For many different publications and reformatting it for publication across multiple channels.

There are different types of content management systems to meet the needs of users in a range of different industries, and content management functions can include anything to do with managing digital assets for a particular website, storing documents for organizations, projects and companies, relating to branding guidelines, business plans, emails, etc.

1. What is a content management system?

A content management system is a software package that provides a level of automatic activation of various types of tasks required for effective content management.

A CMS is usually based on a server or Internet server, with software that supports multiple users to interact with content stored in a software repository, and this repository may be located on the same server as part of the same software package or in an entirely separate storage facility.

This system allows a group of users to create new content, edit existing content, perform various editing actions on the content, and ultimately make it available for all people to see and interact with.

2. What are the content management procedures?

The procedures or functions of content management branch out into many tasks, these tasks differ according to the purpose of the content and the people who supervise it, but despite that, it can be said that these functions are usually something like:

Organizing content by creating categories and classification and developing special plans for content classification.

Contribute to the design of new content and place it in categories of an architectural quality or design.

Content management facilitates the management of decisions about content storage, the space it occupies, and other similar functions that vary according to the purpose and need of the management platform.

Assignment of editorial accounts of different priority and privileges according to each person’s job and rank in the company or work team. Edit content, view several versions of it, and instantly see changes that appear on it.

Posting content to be visible and accessible to Internet visitors, or publishing it closed to employees only. Delete or archive content.

3. What are the benefits of content management?

One of the main features of a CMS is its multi-person nature, whereby multiple users can log in and contribute to different activities in editing or scheduling content before it is published, given that the interactive interface of CMS often runs through Internet browsers This makes it easy for any user who has an administrative account to access it from anywhere in the world.

The second major advantage of CMS is that it allows non-technical people who do not know anything about programming languages ​​or do not have enough experience with them, to easily create and manage their web content, as the editors included with CMS allow any user to add text And different images and content without having any knowledge of HTML or CSS.

All of this means that when a company relies on a proprietary CMS to publish its various pages and content online, it reduces its reliance on web engineers and developers to make routine changes to its website, making publishing new content faster and easier for anyone.


processes and technologies that supports the collection, managing, and publishing of information in any form or medium. When stored and accessed via computers, this information may be more specifically referred to as digital content, or simply as content.
The services we provide in the content management service:

🔸Follow up accounts periodically and publish content

🔸Competitor content analysis

🔸Managing social media pages

🔸Define keywords and times of publication

🔸Content planning and analysis

🔸Develop content management plans

🔸Defining the goal of the client and followers


 


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